I Love Marketing

Jason Korman shares how to create a transformative, growth-centric, and lasting culture.  

If you’d like access to the show notes, a direct play link, or the exercise to help you take action on what was discussed, please visit http://www.ilovemarketing.com/356.

Here’s a glance at what you’ll learn from Jason and Joe in this episode: 

  • Why Jason started Gaping Void, how it influences people at scale and the tools entrepreneurs can use to transform their companies.
  • How to make change really happen in your company (PLUS: The secret to designing ideas that spread).
  • The interesting way Jason Korman and Hugh McLeod grew (and continue to grow) Gaping Void.
  • How to use language and drawings to get your point across in a simple way AND reinforce your message.
  • The 3 pieces of advice Jason would give to entrepreneurs who want to become even more successful.
  • Jason’s definition of “culture” and how to create a culture that drives better outcomes.
  • What to do FIRST if your company’s culture is unclear OR needs a massive overhaul.
  • ONE THING the greatest leaders and smartest CEOs of companies like Southwest Airlines, Zappos and Microsoft do to create enthusiastic employees, loyal customers, massive media and greater profitability.
Direct download: ILM_356.mp3
Category:general -- posted at: 9:00pm PDT

Jo De Sena and Joe Polish reveal the formula for overall success. 

If you’d like access to the show notes, a direct play link, or the exercise to help you take action on what was discussed, please visit http://www.ilovemarketing.com/355.

Here’s a glance at what you’ll learn from Joe in this episode: 

  • The three things you need to sell anything (PLUS: How to have an E.L.F business – Easy, Lucrative and FUN).
  • Over $2 BILLION in revenue: Marketing systems and methods that work to ethically persuade and influence people to buy more from you.
  • A smart way you can use education-based marketing to build more trust and positioning with potential customers.
  • What everyone ought to know about entrepreneurship, money, and success.
  • The story behind how Joe founded the highest level entrepreneurial network in the world – Genius Network(R).
  • ArtistsForAddicts.com: The movement that is changing how people view addicts and using art as a force for good.
  • Why Joe De Sena founded Spartan Race and the biggest problems Spartan solves.
  • Joe De Sena shares what secretly drives him and the value system behind Spartan.
  • Who Spartan Race is for and how the event works.
  • Joe De Sena shares who his heroes are, his definition of success and advice he’d give his younger self.
  • “This is the perfect diet: All you need is _____ _________ ___ ____________!” (The closer you can get to this, the better off you will be.)
  • What to do if you’re feeling hopeless, depressed or sad and you want to be happier.
  • How to become Spartan Fit and transform your mind and body.
Direct download: ILM_355.mp3
Category:general -- posted at: 9:00pm PDT

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