Mon, 28 April 2014
The One About Successful Business Strategies - I Love Marketing With Joe Polish And Dean Jackson - Episode #152
In this episode Joe & Dean look at some of the key strategies they have used to create successful, scalable businesses. Joe and Dean discuss some of the keys to being more successful Joe shares the one skill that can help you when things are not going your way The one discussion that changed Joe’s financial life (and [...] |
Mon, 21 April 2014
Marketing Strategies That Work Part 2 – Joe Polish & Dean Jackson Live Q&A - I Love Marketing With Joe Polish And Dean Jackson - Episode #151
Part Two where Joe and Dean look back over the last 150 episodes and how the idea of I Love Marketing was created and grown by sharing proven marketing strategies that work. Joe and Dean share their thoughts on how a podcast can be a communication vehicle for your business Several listeners how they have gained value [...] |
Thu, 17 April 2014
Marketing Strategies That Work Part 1 – Joe Polish & Dean Jackson Live Q&A - I Love Marketing With Joe Polish And Dean Jackson - Episode #150
Joe and Dean look back over the last 150 episodes and how the idea of I Love Marketing was created and grown by sharing proven marketing strategies that work. Marketing strategies using the Before, During and After Units, and 8 profit activators. Dean shares how all types of marketing strategies start with selecting a single target market. Joe [...] |
Fri, 4 April 2014
The One Where Dean and Joe Talk About Successful Book Marketing Ideas - I Love Marketing With Joe Polish And Dean Jackson - Episode #149
The story of how Joe became friends with Arianna Huffington (and the insider story on the marketing of her new book ‘Thrive’) A secret to happiness that Hugh Jackman, Howard Stern, Oprah, Joe Polish, Russell Brand, Jerry Seinfeld, Rupert Murdoch, Ellen DeGeneres, and many more have discovered A surprising discovery about physical pain that could help you [...] |
Tue, 25 March 2014
In this interview, Arianna shares… Why we need to redefine success with a Third Metric (A lot of really successful people undermine their health and relationship trying to get two metrics of success: Money and Power…but there is A Third Metric – another way to get success – and Arianna shares what it is…) A blueprint for [...] |
Wed, 12 March 2014
Your health is connected to how well you do in business. If you’re sick, tired, or just not plain not feeling good, everything else in your business suffers… And since I just interviewed Dr. Mark Hyman, I thought I’d share this awesome interview with you because it could really help you increase your quality of life in [...]
Category:Blog
-- posted at: 5:13pm PDT
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Mon, 10 March 2014
The One Where John Dumas Interviews Dean And Joe - I Love Marketing With Joe Polish And Dean Jackson - Episode #147
When Dean started in Real Estate, he faced an uphill battle when it came to cold calling. Then something happened. Dean shares the moment when he realized he’d never have to make another cold call again! Joe used to be a dead broke carpet cleaner living off credit cards. Listen as Joe shares what changed everything [...] |
Sun, 2 March 2014
Hey, I recently got to do something really cool… I had a conversation with Siri (in real life)! Karen Jacobsen is the Australian English voice heard on hundreds of millions of GPS units around the world…and…she’s the Australian voice of Siri. Karen was in Tempe, Arizona, for an event, so – off the cuff – we got together and had an [...] |
Sun, 23 February 2014
The One With Clate Mask And Scott Martineau - I Love Marketing With Joe Polish And Dean Jackson - Episode #145
How to have one of the world’s leading software companies for small businesses manage your company’s entire marketing and sales process at an affordable price (Infusionsoft is such a powerful system that it’s growing more than 50% per year… has 15,000 clients…and has more than 50,000 users) How to get a ‘Campaign Template Library’ and ‘Multi-Step [...] |
Sun, 16 February 2014
John shares how he grosses $115,663.55 a month and nets $101,506.85 a month with his podcast “Entrepreneur On Fire” (Here’s proof: http://www.eofire.com/income ) 5 powerful income streams you can have with a podcast (These income streams can make you a monthly passive income that exceed your monthly expenses) Where to go to get in-depth video tutorials, webinars, [...] |
Sun, 9 February 2014
Mike explains how he started Headsets.com (and the strategic reason why HeadSets.com is the second biggest consumer of Tootsie Rolls) Mike shares his entrepreneurial journey, why making money is a great thing, and the truth about succeeding as an entrepreneur The wild story of how Mike and HeadSets.com legally bought someone’s last name…and…the most important Word Of [...] |
Sun, 2 February 2014
The story of how Richard went from calling on people like Charles Edison, Eddie Rickenbacker, and J. Howard Pew for contributions to becoming a Direct Mail legend Why Richard spends 2 to 3 hours a day studying marketing, why Richard loves Marketing, and the most successful, under appreciated, technique you can use in your marketing The Four [...] |
Sun, 26 January 2014
The Science Of Ultimate Human Performance: How you can feel your best and perform your best How to become 5x more productive, heighten your creativity by 6x to 8x, and amplify your learning and memory by 2x – 5x . The #1 thing to AVOID that stops flow, the optimal environment for flow, and the fastest action [...] |
Wed, 22 January 2014
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Sun, 19 January 2014
The One Where Dean And Joe Look Back On 2013 - I Love Marketing With Joe Polish And Dean Jackson - Episode #140
Dean and Joe look back on 2013 and discuss their best discoveries and biggest breakthroughs How to get more focus, more fungolas, and more freedom in 2014 Joe shares the 9 word secret that can transform your success, income and happiness in 2014 Dean explains the big distinction between Profit Activator #2 and Profit Activator #3 that gets [...] |
Sun, 19 January 2014
Category:Blog
-- posted at: 3:06pm PDT
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Sun, 12 January 2014
Ryan shares what ‘Growth Hacking’ is and how it builds multi-million dollar (even billion dollar) companies that grow exponentially without massive investments Dean gives you a simple, no-cost and easy-to-use growth hack that gets you new customers today The truth about the lack of truth and manipulation in The Media… and… how growth hacking can get millions [...] |
Fri, 10 January 2014
The One With Jordan Belfort: The Wolf Of Wall Street - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson
The untold story of how Jordan made $100 million illegally (and how he now makes millions ETHICALLY) The 8 Master Keys of Wealth any business owner can use to get more money, more quickly Jordan reveals the brass-tacks strategies successful people use to achieve success Jordan reflects on his past and shares the two most important life lessons [...] |
Sun, 5 January 2014
What Nick learned about democratizing media and ‘hacking the system’ so anyone can get media and PR Nick gives a simple explanation for what branding REALLY is (and why branding and direct response actually work well together so you can make more money and help more people) The two types of PR…and…why the second type of PR [...] |
Thu, 2 January 2014
The type of Direct Mail letter you can send to your prospects and customers right now to create customers for life A strategy where the more money you lose, the richer you could get The 3 most important criteria when evaluating a list The smartest thing you can do to double (or even triple) your revenues this year One [...] |
Thu, 19 December 2013
The One About The Self Milking Cow [Part 3] - I Love Marketing With Joe Polish And Dean Jackson - Episode #137
The most powerful turbo booster that shifts your most productive and focused ‘cow activities’ into high gear How to find the ideal Project Manager, have the perfect ‘cow compliant’ project management system, and have your projects completed all the way to completion without taking off your cow hoof mittens How to avoid getting ‘tipped’ by staying in [...] |
Tue, 10 December 2013
Where you can get templates, exact strategies and case studies that show you what to do (and how to do it) and turn it into tens of thousands of dollars (and in some cases, even millions of dollars) for you and your business How to drive higher engagement and awareness for anything you sell on emerging [...] |
Tue, 3 December 2013
Susan Austin interviews Dean about his new 90-Minute Book process Dean shows how focusing on being an author is much easier than being a ‘writer’ Dean explains Dan Sullivan’s 80% Approach and how anyone can apply it How The 90-Minute Book can be used for entrepreneurs, business people and coaches to generate clients and make sales Dean lays out [...] |
Sun, 24 November 2013
The One With Perry Marshall And Brian Kurtz - I Love Marketing With Joe Polish And Dean Jackson - Episode #134
The 80/20 Sales and Marketing Principles that help you get more leads, get more money, and change your life The two life-changing epiphanies Perry Marshall had about 80/20 that give you x-ray vision into where the untapped profit is in your business How to get the maximum profit possible with the least effort and time using the [...] |
Mon, 18 November 2013
The One With Best-Selling Author Neil Strauss - I Love Marketing With Joe Polish And Dean Jackson - Episode #133
Neil reveals what the most famous and influential people in the world understand about criticism (and how to use it to your advantage) The #1 biggest mistake most people make when writing…and…what you should do instead that will make your writing excellent and exciting and will keep your readers compelled to hang on your every word Neil [...] |
Mon, 11 November 2013
The One Where Dean And Joe Discuss Effective Ways To Handle Negative Publicity In Your Company - I Love Marketing With Joe Polish And Dean Jackson - Episode #132
Joe reads a new article he co-wrote at GeniusNetwork.com/Blog titled “The Right Way To Deal With Public Disaster: A Case Study About Tesla Motors” Dean and Joe discuss the most effective ways to handle negative publicity (if you sell a great product) Dean talks about the most comfortable underwear he has ever worn (and the surprising marketing [...] |
Mon, 4 November 2013
The One About The Self Milking Cow [Part 2] - I Love Marketing With Joe Polish And Dean Jackson - Episode #131
Dean describes how being a cow means solving adaptive challenges and delegating technical challenges Why business owners have ‘rude awakenings’ when they don’t pay attention to marketing Dean and Joe go deeper into explaining the roles of farmers and cows (and how to tell which one you are) How to be a golden cow and build a high [...] |
Mon, 21 October 2013
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Wed, 9 October 2013
The One With Bryan Franklin And Jennifer Russell - I Love Marketing With Joe Polish And Dean Jackson - Episode #129
Jennifer and Bryan talk about the 3 entrepreneurial phases: start up, sustainability and scalability Turning your “marketing cranks” in marketing, sales and fulfillment and knowing what order they should be developed Jennifer talks about why entering into a partnership can be a smart move Dean and Jennifer discuss the definitions of marketing and sales and how they relate [...] |
Thu, 3 October 2013
The One Where Joe Talks With Boardroom Inc. Founder Marty Edelston - I Love Marketing With Joe Polish And Dean Jackson - Episode #128
Don’t delegate, coordinate. Put people together to work through things as a team effort. Coordinate the outcome or project to be completed. Good copy (writing) is the oxygen that makes your sales letters work and makes your campaigns work. The future of marketing is the database – knowing your target base and having an understanding of who’s [...] |
Thu, 19 September 2013
The One About The Self Milking Cow - I Love Marketing With Joe Polish And Dean Jackson - Episode #127
Dean and Joe talk about the value of the “9 Word E-mail” and how it could immediately be worth thousands of extra dollars to you Joe shares the little-known back story of how he founded Genius Network Dean reveals a revolutionary new ‘Cow Concept’ that makes ‘Making Milk’ in your business easier, simpler, and more effective Dean points [...] |
Thu, 12 September 2013
The One Where Dean And Joe Talk About Genius Network New York - I Love Marketing With Joe Polish And Dean Jackson - Episode #126
Dean and Joe talk about the industry transformers that paid $10,000 to attend Genius Network New York (and some of the big ideas from the event) Dean and Joe share behind-the-scenes ‘Before, During, After’ lessons that could deliver big breakthroughs for your business Joe discusses a huge marketing and life lesson that can save you the frustration, [...] |
Wed, 28 August 2013
The One With Author And Ultra Wellness Center Founder Dr. Mark Hyman - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson
Dr. Hyman reveals the root cause of many illnesses that most people never recognize and foods that are more powerful than anything in a prescription bottle Joe discusses with Dr. Hyman how our biology has been hijacked by the food industry Dr. Hyman shows how everyone can regain their health with food that is accessible to everyone [...] |
Wed, 14 August 2013
Jay explains the power of marketing and why he loves marketing How to become the leader and most trusted source in your market Jay shares copywriting lessons he’s learned and why critical thinking is vital What Jay is most proud of in his life and who his mentors are How to geometrically grow your business and gain preeminence in [...] |
Wed, 7 August 2013
How Ben went from a struggling 33-year-old entrepreneur sleeping in his office, living with his parents, and having a nervous breakdown…to…Becoming one of the most successful thought leaders in the chiropractic industry (And Ben shares the one key lesson he learned that led to his success that can help YOU become more successful) How do you [...] |
Wed, 31 July 2013
The One With Mindvalley Founder & CEO Vishen Lakhiani - I Love Marketing With Joe Polish And Dean Jackson - Episode #123
Why Vishen loves marketing and how it can be a shortcut to getting more raving customers and getting more money Mindvalley’s 3 question process for coming up with, prioritizing, and executing million dollar ideas Vishen shares Mindvalley’s ‘Conversion Hacking’ system for growing and optimizing your business How to use marketing to attract the best, smartest, and most talented [...] |
Tue, 23 July 2013
The One With 3X Formula Developer Jon Benson - I Love Marketing With Joe Polish And Dean Jackson - Episode #122
Jon Benson talks about how his life changed after creating a Mega-Cash-Generating Video Sales Letter The psychology behind the 5 Step Formula Dean and Jon discuss the frameworks and formulas of a great VSL Jon reveals the biggest problem a marketer has, and how to overcome it Modality Marketing – what it is and how to use it 3X Marketing [...] |
Wed, 17 July 2013
The One Where Joe Interviews Dean Ornish - I Love Marketing With Joe Polish And Dean Jackson - Episode #121
Who Is Dean Ornish How to stop and reverse coronary artery disease How to use the Ornish Spectrum to change your health and life What Dean Ornish did to help President Bill Clinton Watch for Dean Ornish on Dr. Oz, July 22nd 2013. MP3 |
Fri, 5 July 2013
The One Where Dean And Joe Catch Up And Discuss Advertising - I Love Marketing With Joe Polish And Dean Jackson - Episode #120
Joe shares his insights and ideas about advertising in Forbes, Fortune, Inc, Entrepreneur, Success, and U.S. Airways since he is investing six figures in magazine advertising Dean explain how the 8 profit activators can make your advertising more effective Dean and Joe tell you how to get a six figure advertising education for free Joe reveals how to [...] |
Thu, 27 June 2013
The One About CrowdFunding With Mike Cline - I Love Marketing With Joe Polish And Dean Jackson - Episode #119
What crowdfunding is and how you can leverage the crowd to innovate and fund your goals (Mike shares what he’s learned after 4 years of intense research) This 8 letter word is the key to making crowdfunding work (If you can create “M _ _ E _ T _ _”, it can make your crowdfunding successful) Which [...] |
Wed, 19 June 2013
Kevin exposes a little-known truth about using CELEBRITY in infomercials, sales and marketing (Most people will never get to hear this behind the scene perspective about Hulk Hogan, Cee Lo Green, Montel Williams, Joan Collins, Wolfgang Puck, Christie Brinkley, and many more) Kevin reveals his big insight into having ‘A Hit Product That Makes You Rich’ [...] |
Thu, 6 June 2013
Bedros shares his transformation story and the one sentence that changed his life: “Take a little bit of ______ from a lot of _______” The one marketing strategy you can use that made Bedros enough money to not have to worry about money The 3 factors that took Bedros’s conversions from 40% to 65-70% that most business [...] |
Mon, 27 May 2013
The One With Jeff Moore Of Wild Things Seafood - I Love Marketing With Joe Polish And Dean Jackson - Episode #116
Jeff and Joe discuss the importance of engagement and the ultimate positioning you can take with your customers and clients that will make you ‘so good they can’t ignore you’ Jeff shares ‘The One Overriding Purpose Of Business’ that he learned from a private meeting with marketing genius Jay Abraham (And Jeff also shares ‘the greatest marketing strategy you can’t [...] |
Wed, 15 May 2013
The One Where Dean And Joe Share Their Tips On Staying Focused - I Love Marketing With Joe Polish And Dean Jackson - Episode #115
Dean and Joe compare notes on their exciting week of super fun and adventure Entrepreneurial Productivity: What is it, and how YOU can develop it to be more productive Dean talks about staying focused and how he uses his own focus “power positions” Joe shares his thoughts on the importance of the moral and performance characteristics of an [...] |
Mon, 6 May 2013
The One Where Joe, Dean And JR Discuss Human Psychology - I Love Marketing With Joe Polish And Dean Jackson - Episode #114
Dean shares how to use Subtle Psychology that will get more responses and get you more money by giving your prospects and customers a ‘Protective Umbrella’ Joe, Dean, and JR discuss “A Blueprint On Human Psychology: 37 Techniques That Influence Us” Joe and Dean explain the ‘dirty little secret’ about how people become “experts” (and how YOU [...] |
Tue, 30 April 2013
The One Where JR Shares His Marketing Insights - I Love Marketing With Joe Polish And Dean Jackson - Episode #113
The most important reason to love marketing (and why selling will make you a better person) JR explains why understanding emotions and psychology are the core components of effective money-getting marketing (and why being an Ethical Marketer is critical) How to make more money by understanding Human Reactions MP3 |
Tue, 23 April 2013
The One Where Dean and Joe Discuss Joe’s Trip To Necker Island - I Love Marketing With Joe Polish And Dean Jackson - Episode #112
Joe shares what happened when he was on his recent Necker Island trip with Sir Richard Branson (and what Sir Richard Branson told Joe about branding) Four powerful questions you should ask yourself that can help you shape a persuasive and compelling message (Plus: Joe and Dean discuss when and how a brand becomes a brand [...] |
Tue, 9 April 2013
Dr. Sara Shares How To Profit From Amplifying Your Energy, And The “Why, What, How.” - I Love Marketing With Joe Polish And Dean Jackson - Episode # 110
Find out if your hormones are limiting your success — and why all roads lead back to one hormone in particular — plus how to apply ‘The Hormone Cure’ to transform trouble hormones into ‘Prosperity Hormones’) Take Dr. Sara’s free quiz to help you naturally and easily reclaim balance, sleep, drive and vitality in your life Get [...] |
Wed, 3 April 2013
The One With Business Consultant and Author MaryEllen Tribby - I Love Marketing With Joe Polish And Dean Jackson - Episode #109
MaryEllen talks about following your own personal Standard Operating Procedures Email marketing: testing, tracking and rolling out new campaigns Optimizing responses and building relationships with your list MaryEllen discusses the 3 ‘P’s: passion, purpose and profits Staying engaged with your business by paying yourself Direct response marketing: understanding the fundamentals MP3 |
Tue, 2 April 2013
MaryEllen Tribby Interview - The One Where Joe Interviews Expert Marketer, Business Consultant and “Money Honey”, MaryEllen Tribby - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson
MaryEllen talks about the mindset and attributes of successful people Joe and MaryEllen discuss what marketing really is and why those Super Bowl ads don’t work New insights on copywriting and product development MaryEllen lays out the rules of business MP3 |
Mon, 25 March 2013
The One Where We Share Email Marketing Results - I Love Marketing With Joe Polish And Dean Jackson - Episode #108
Joe and Dean share some e-mail marketing results I Love Marketing listeners have been getting How to make more profits with your current customers AND get your current customers referring more business to you Dean points out the two most effective times to use the 9 word e-mail for maximum response Joe shares a story about how you [...] |
Mon, 18 March 2013
The One With Social Media Strategy Consultant Amy Porterfield - I Love Marketing With Joe polish And Dean Jackson - Episode #107
The three reasons why it’s important to have Likes and Fans on Facebook (and how to quickly turn Likes into Leads with a simple 1 minute video) Facebook 101: The key steps to follow when working with your Personal Profile and Fan Pages (and the perfect number of posts you should make per day), The strategy [...] |
Sat, 9 March 2013
The One About Ridiculously Easy Email Stratagies - I Love Marketing With Joe Polish And Dean Jackson - Episode #106
Dean reviews the most important and effective ways to use e-mail marketing The five qualities of “5 Star Prospects” and what you should do when you find them The majority of prospects who don’t buy from you can surprisingly make you financially free (Dean shares the techniques that make this a reality for you) The type of e-mail [...] |
Tue, 5 March 2013
The One About Even More Email Marketing - I Love Marketing With Joe Polish And Dean Jackson - Episode #105
Dean shares the most effective way to create engaging relationships with your prospects and customers using e-mail Dean explains what the prospect buying cycle is and Joe reveals how to make money from prospects who don’t buy immediately The 4 types of prospects your business will deal with and what you need to say to “5 Star [...] |
Sun, 24 February 2013
The One About Ninja Email Strategies - I Love Marketing With Joe polish and Dean Jackson - Episode # 104
Dean discusses the psychology of e-mail marketing that will get you better, faster, and more lucrative responses The 9 word e-mail Joe sent to Sir Richard Branson and got a response in an hour (and how YOU can get a response from hard to reach people) Dean shares his 3 part winning formula for e-mail marketing success Why [...] |
Tue, 19 February 2013
Joe gives you a behind-the-scenes peek at the exclusive X Prize Foundation Adventure and Innovation Trip he attended How to use prizes, incentives and crowd sourcing to get the most successful people creating breakthroughs for you Joe explains the Deep Psychology Of Contests that can transform your business, your health, and your life The one book (and video) you should [...] |
Tue, 12 February 2013
Why understanding what ‘Brand’ is doesn’t matter (Here’s what DOES matter: R _ _ _ _ _ _ ) Joe discusses why ‘awareness’ isn’t enough and points out a controversial documentary you should watch Dean tells you “The Most Valuable Thing(s) You Can Do” to strategically get your message to the right people Dean explains how to make [...] |
Mon, 4 February 2013
Category:Blog
-- posted at: 5:54am PDT
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Mon, 4 February 2013
10xTalks Podcast with Joe Polish and Dan Sullivan - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson
This week we’ve got 2 new podcasts to introduce! First up, a new podcast with Joe Polish and Dan Sullivan called 1oxTalks. Joe and Dan share talks about growing your business 10x. Listen to episode 2 with Dean Jackson…then check it out at 10xTalk.com MP3 |
Mon, 4 February 2013
A Perfect Life Podcast with Dean Jackson and Richard Rossi - Bonus Episode - I Love Marketing With Joe Polish And Dean Jackson
Here’s the second new podcast from Dean and Joe. It’s called a perfect life…and it’s about life and lifestyle design. Richard Rossi joins Dean to talk about one of their favorite topics. If you like the idea of removing friction and designing a “perfect” life for yourself…you’ll enjoy this MP3 |
Mon, 28 January 2013
Joe shares his famous ” Branding = Bullshit ? ” discourse and what it can teach you about making money Dean explains the difference between getting rich and getting famous (and how to turn ‘branding’ into targeted prospects who will give you money) How Apple does effective education based marketing (and Joe gives his insights into why [...] |
Mon, 21 January 2013
The One To Celebrate Our 100th Episode! - I Love Marketing WIth Joe Polish And Dean Jackson - Episode #100
Dean and Joe celebrate 100 episodes with secret special guest (Hint: It’s Brendon Burchard!) Dean and Joe answer questions from email and take live calls PLUS: Brendon shares his profitability standards for new campaigns… MP3 |
Mon, 14 January 2013
The One About Consumer Guides, Books and Business Cards - I Love Marketing With Joe Polish And Dean Jackson - Episode #99
Joe and Dean discuss the ‘major tentacles of marketing’ to help you become a marketing and money-getting master Dean shares some surprising uses for the Consumer Awareness Guide (and how to make the most ‘cheese like’ offer) The best way to leverage your message How to write a valuable book faster and easier than you ever thought [...] |
Sun, 6 January 2013
The One About GREAT (And Bad) During Unit Experiences - I Love Marketing With Joe Polish And Dean Jackson - Episode #98
Dean and Joe talk about the best and worst recent experiences Why it’s always best to take the side of your client in any experience How luxury car dealers “blow it” with their customer experiences How the littlest gestures can make a difference MP3 |
Sat, 29 December 2012
Dean and Joe sit down with some of the participants in Dean’s Breakthrough Blueprint event in Orlando What makes some emails get over 60% response rates Why narrowing your “territory” almost always increases income How to join Joe and Dean in Phoenix January 10th – 12th MP3 |
Mon, 10 December 2012
The One About Education Based Marketing - I Love Marketing With Joe Polish And Dean Jackson - Episode #96
Dean and Joe talk about why education based marketing works Joe eats an almond while he’s talking about it Why it’s important to not just educate but MOTIVATE prospects How education based marketing could change the college system MP3 |
Thu, 29 November 2012
The One About Making Better Offers - I Love Marketing With Joe Polish And Dean Jackson - Episode #95
How timing and perspective changes the effectiveness of your offer Dean and Joe share their insights and process for making ‘The Best Offer’ How to use a ‘compelling offer’, ‘results thinking’, and ‘free offers’ to get more customers The safest and lowest risk way to test your best offer How the very best experience and result goes hand in [...] |
Mon, 19 November 2012
Joe Polish Interviews B. Jeffrey Madoff, Founder of Madoff Productions the Innovative Company Behind the Victoria’s Secret Commercials, on creativity, innovation, entrepreneurship, success, brand building, core values, marketing, social media, story telling and more. |
Tue, 13 November 2012
Joe starts off with a review of everything we’ve talked about so far Dean and Joe talk about how to THINK about applying the 8 Profit Activators How to think about your During Unit timeline as a moving experience How to think about MONEY and applying it in your business |
Thu, 1 November 2012
The One About “Intuition Hacking” (With Michael Drew) - I Love Marketing With Joe Polish And Dean Jackson - Episode #92
Michael reveals the discoveries in his research for his book Pendulum. 1 principle that has increased top-line revenue for Michael’s clients by 30% A study into trends over the past 3000 years and how consumer behavior shifts in 40 year cycles Why a new generation will grow up blaming technology and the IM industry around 2033 The Alpha mindset [...] |
Wed, 24 October 2012
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Wed, 17 October 2012
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Sun, 30 September 2012
The One About Strategic Objectives In Your During Unit - I Love Marketing With Joe Polish And Dean Jackson - Episode #89
Dean shares what he does when under stressful times How to double the value of your During Unit experience Strategic Objective examples from a restaurant experience How to Architect breakthroughs in your During Unit PDF | MP3 |
Thu, 27 September 2012
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Tue, 18 September 2012
Joe and Dean’s brainstorm for a bike adventure company – super elegant idea to orchestrate incredible referrals… Dean’s take on trespassing – how to get in front of your prospect without breaking the law… Entertaining Facebook marketing – 10 Creepiest things found in carpet… Brilliant strategy – a local luxury car dealership set up in Dean’s neighborhood… MP3 |
Tue, 11 September 2012
How to give people an “easy button” that make things “frictionless” for them (so you can get what you want) How Tim and his partner went head-to-head against two of the greatest copywriters of all time in one of the most competitive markets…and won! Why passion and delivery are so important for your success How you can let [...] |
Wed, 5 September 2012
Jeff talks about his 16 years of experience Why Free trials work so well, and how Jeff has used them The biggest lessons and the fundamentals of product launches Marketing stamina and how we all get sick of our marketing before the market does Check out Jeff’s latest launch training |
Tue, 28 August 2012
How exercise changes you The fastest way to get into shape How the military uses P90x Why P90x works Hot Tip Sheet Download MP3 | Transcript |
Mon, 20 August 2012
Tony Robbins Interview On Marketing And Innovation - I Love Marketing With Joe Polish And Dean Jackson - Episode #83
Joe and Dean interview Tony Robbins and discuss...
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Mon, 13 August 2012
Dean shares his clarifying question about Getting Results How Joe’s Genius Netword Mastermind delivers $250,000 of value Why it’s often less expensive to DELIVER results than to convince people to give you money to get them the result Why a compelling offer is 10x more powerful than a convincing argument MP3 |
Tue, 7 August 2012
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Tue, 31 July 2012
This is the episode from Joe Polish’s Piranha Marketing Headquarters where Joe and Dean share with you how to use “lumpy mail” and “grabbers” to get your mailings opened, your marketing message heard, and action taken. It’s the fun way to create a unique experience for your audience and position yourself miles above your competition. MP3 p.s. [...] |
Mon, 23 July 2012
The only thing that can improve flawless execution Joe and Dean talk about getting better ideas How smart and successful people think about ideas and connections PLUS: A special surprise by Dr. Frank Kern, md, attorney at law. Chief scientist, NASA. |
Mon, 16 July 2012
The One About Architecting Breakthroughs - I Love Marketing With Joe Polish And Dean Jackson - Episode #78
3 elegant questions that help you create breakthroughs Dean digs deeper into ‘Before During After’ The biggest mistake you may be making when you architect your Before Unit The tool you should use to get people to want what you offer How to architect a customer experience that increases opportunity in your business How to architect breakthroughs in your After [...] |
Mon, 9 July 2012
How to use ‘brand’ the smart way Lessons from General Patton 6 questions James uses to turn skeptical prospects into satisfied customers What Dean uses to recognize 5-star prospects The ‘Just Level With Me’ technique that gets prospects to reveal exactly what you need to make sales Dean describes the best membership program that keeps members forever Download MP3 |
Mon, 2 July 2012
Taking care and optimizing of your brain Learning how to correct negative thoughts How to clear your mind Simple rules for eating The role the brain plays to being happy MP3 |
Mon, 25 June 2012
The One About Postcards From The Car - I Love Marketing With Joe Polish And Dean Jackson - Episode #75
How to get people to raise their hands The mistakes that people make with postcards Making all cheese offers difference between being rich and famous split testing thinking 3-4 moves ahead like a Chessmaster PLUS – The birthday postcard that gets a 32% response |
Sat, 16 June 2012
The One With Anthony Melchiorrifrom Hotel Impossible - I Love Marketing With Joe Polish And Dean Jackson - Episode #74
Client experience architecture Focusing on what you do well Anticipating needs Anthony talks about his experience at the Algonquin Hotel How your customers are watching everything you do Obsessing over details Being who you are Being the best or not the best Download MP3 | PDF |
Mon, 11 June 2012
The Impromptu I Love Marketing Meetup Group [Part 2] - I Love Marketing With Joe Polish And Dean Jackson - Episode #73
Dean and Joe do a hot seat session and identify breakthrough opportunities Selecting a single target market and gay dentists Preparing for your 20 minutes on Oprah Putting yourself in places where resources are available Download MP3 | PDF |
Mon, 4 June 2012
The Impromptu I Love Marketing Meetup Group [Part 1] - I Love Marketing With Joe Polish And Dean Jackson - Episode #72
Dean and Joe do a Q&A session In 30 seconds something that’s been done that’s worth 250k How to package and present your business How to build your credibility by giving people confidence Investing in getting results for your prospects Lessons from Cyrus Mccormick Getting people engaged in a bigger future Download MP3 | PDF |
Mon, 28 May 2012
The One About Answering The Important Questions - I Love Marketing With Joe Polish And Dean Jackson - Episode #71
Dean and Joe have answers to some of the most important questions in marketing (and life). Including: not having to do sound checks Selling by teaching Having great questions for yourself Having a not to do list Download MP3 | PDF |
Mon, 21 May 2012
The One Live From The Phoenix Platinum 2.0 Event - I Love Marketing With Joe Polish And Dean Jackson - Episode #70
Dean and Joe start off with some galactic news Taking live questions from the Phoenix Platinum 2.0 event The law of self appointment Getting what you want by helping other people get what they want Getting stuff done by elimination to deal with only 8-9-10 opportunities Having a long term sustainable income base that is going to provide for your lifestyle needs Download MP3 | PDF |
Mon, 14 May 2012
The One About Creating Dream-Come-True Experiences - I Love Marketing With Joe Polish And Dean Jackson - Episode #69
Dean & Joe share an intimate moment They talk about their remarkable experience on Saturday night (it’s not what you think) Spending money in all the wrong places Having a vision for what the experience could be Looking for ways to surprise and delight Plus some ‘dream come true’ homework for you Links mentioned in this episode: Hotel Impossible on Travel Channel Anthony Melchiorri @AnthonyHotels Ipic Theaters Hans Brinker [...] |
Mon, 7 May 2012
Joe talks about entering the conversation that’s happening in people’s mind Dean exposes Ken Fisher’s pitch Great examples of profit activator #2 How to figure out what’s going on in people’s head Joe talks about the importance of making it about your consumer Dean talks about his process Download MP3 | Transcript |
Mon, 30 April 2012
The One About Immediate Money Getting Ideas - I Love Marketing With Joe Polish And Dean Jackson - Episode #67
Pricing psychology and how to raise your prices by 10% Assets that everybody has that can easily be deployed 3 things that are very easy to implement that can have a dramatic impact How to lose 40% of your revenue and still maintain the same bottom line profit Why you can’t be the low cost leader Download MP3 |
Mon, 23 April 2012
Brendon talks about learning how to market a message Seeing yourself as an expert People’s willingness to pay for knowledge Succeeding more and demanding more Raising people’s level of ambition What makes great videos Structuring your expertise in frameworks Activating the 10 human drives that make you feel alive Download MP3 | Transcript |
Mon, 2 April 2012
The One Where Joe Just Got Back from Necker Island (Again) - I Love Marketing With Joe Polish And Dean Jackson - Episode #63
Joe shares some insights from Richard Branson and his trip to Necker Island Why it makes sense to pay to play Having the willingness to do the things that others aren’t ready to do Asking and getting recipes The incredible value of asking the right question Download MP3 | Transcript About Our New Comments System – Link To The Page Where [...] |
Mon, 26 March 2012
Frank talks about his first time. The state of the Internet Reverse engineering your life Advice on how to get your shit together Delivering results in advance Making sales without talking to people Download MP3 | Transcript |
Sun, 18 March 2012
Eben talks about words that trigger emotional responses
How to move the free line
The pitfalls of putting your image over results
Why most people hate marketers
The importance of overcoming human psychology and the scarcity mindset
Joe probes Eben about being cocky and funny
MP3 | Transcript
Category:Blog
-- posted at: 9:24am PDT
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Mon, 12 March 2012
Dave explains what GENIUS is and what a leadership REALLY is
What the 3 Laws of Performance are and how to use them to LEAD
Why ‘how you occur to yourself’ can change everything for you
Dave explains what GENIUS is and what leadership REALLY is
The Dark Side of Leadership…and how to harness it
MP3
“Leadership cannot be built on [...]
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