I Love Marketing

Learn how you can get the Strategic Advantage to Create Financial Independence, how to accelerate your business growth and invest wisely with Genius Network Alumni Garrett Gunderson. Garrett is the Founder and Chief Wealth Architect of Wealth Factory, and New York Times bestselling author of Killing Sacred Cows: Overcoming the Financial Myths That Are Destroying Your Prosperity.

Here’s a glance at what you’ll learn from Garrett Gunderson in this episode:

  • How Garrett and Joe met and why Garrett thinks Joe is brilliant
  • The most strategic advantage you can have as a business owner if you want financial independence
  • Stock Market Slipups: Why being heavily invested versus keeping a lot of cash on hand could be a BIG mistake (PLUS: When diversification is the WRONG move…)
  • How to increase your cash flow, keep more of what you make and successfully manage your money
  • Ask THIS question to invest your money wisely and accelerate your business growth
  • 2 harmful money mistakes entrepreneurs make and what you should do instead
  • What every parent should understand about stewarding family wealth and setting up the next generation
  • Here’s how to tell if you’re overpaying on your taxes and what you can do to legally lower them
  • Scared of running out of money? Here’s what you need to know and do…
  • 4 smarter ways to look at expenses and the RIGHT way to think about cash flow
  • A Surprising Truth: There’s No Such Thing as Passive Income.  Instead, if you want to truly be financially free, focus on “________ Income”
  • Garrett shares the simple financial principles you can put into place immediately to improve your finances, create economic independence and enjoy your life more

Call to Action

Shownotes and links from this episode can be found at: ilovemarketing.com/287


Learn about the entrepreneurial personality type, the contribution equation, the power of momentum and more with Genius Network member Alex Charfen. Alex is an internationally recognized speaker, business consultant, coach, co-founder and CEO of Charfen. He has helped tens of thousands of entrepreneurs grow and scale their business including consulting for billionaires, the Fortune 500, and some of the most successful people in the world.

Here’s a glance at what you’ll learn from  in this episode:

  • 3 Awakenings of The Entrepreneur: Where they begin and you can harness their power
  • Alex shares the one thing that makes you unique from everyone else
  • The Contribution Equation: How unleashing your skills and abilities can change the world
  • An advantage you have as an entrepreneur that can get you anything you want
  • The Power of Entrepreneurial Momentum: How it makes you physically stronger and cognitively smarter

Shownotes and links from this episode can be found at: www.ilovemarketing.com/286

Direct download: EPT_The_Entrepreneurial_Personality_Type__Alex_Charfen.mp3
Category:Podcast -- posted at: 4:00pm PDT

The Coming Boom in Science and Technology w Peter Diamandis- Available Now Exclusively On The Genius Network Podcast - https://itunes.apple.com/us/podcast/genius-network-worlds-best/id1161195772?mt=2

Peters Event - http://DiamandisEvent.com

Genius Network Online - http://GeniusNetwork.com

Direct download: gnw000peterdcommercial.mp3
Category:general -- posted at: 11:13am PDT

Discover the 3 Key Components of Direct Response Marketing, the most important part of your campaigns, the 60, 30, 10 Rule, Why You Don’t Sell Lingerie to Lumberjacks, Media Buying and more with Genius Network Alumni MaryEllen Tribby. MaryEllen is the CEO of Working Moms Only, founder of The CEO’s Edge, Best Selling Author and highly sought after speaker and consultant. Recorded LIVE from the Genius Network Annual Event.

  • What is Direct Response Marketing?
  • How Direct Response Marketing compares to Branding (and which one you want to focus on);
  • Direct Response Marketing Channels you can be using;
  • The 3 Components of Every Direct Response Marketing Campaign: The biggest myths about the copy, offer, and list - and the most important to focus on;
  • The 60:30:10 Rule and why you don’t sell lingerie to lumberjacks;
  • The Most Desirable Traffic Online: __________ Traffic;
  • The Biggest Problems with Joint Venture and Affiliate Traffic and what you can be doing instead;
  • Why Buying Your Way In helps you build a long term sustainable business;
  • The Key Components of Media Buying and using a data card;
  • The difference between an email and direct mail data card - and what to look for;
  • Why split testing your creative is important in your campaigns;
  • The little known (and critical) question to ask your list broker about a given list: (HINT: Usage)
  • Why you must be a detective when reviewing lists and data cards;
  • Where you can find lists, directories, and more; Analysis of a $17 Million Case Study and why relying on joint ventures can cost you over 60% of your revenue;
  • The strategy you can put in place to engage your audience; A key strategy to identify what to focus on with your clients (HINT: separate your ______ from your _________);

Call to Action

Shownotes and links from this episode can be found at: ilovemarketing.com/285

Direct download: Three_Key_Components_to_Direct_Response_Marketing__Mary_Ellen_Tribby.mp3
Category:Podcast -- posted at: 4:00pm PDT

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